Are you interested in developing your credibility with prospective clients
and others in the NCCA?
You might not know that we have well over 100 people on our mailing list who
would be very interested in what you have to say!
We're putting together a monthly newsletter, and asking for your contribution
to help make it successful. This is a free benefit of being an NCCA
member.
Why are we doing this?
- To provide more value to our members.
- To bring valuable coaching content to potential clients.
- To build visibility for the NCCA and potential clients for NCCA coaches.
- To help NCCA members understand each others' areas of expertise.
We will archive this content on the NCCA website as a growing example of the
value coaches can bring to the community.
We would like you to contribute newsletter articles of moderate size, 100-450
words. The article itself should not primarily advertise your products or
services, although you can hyperlink to resources which the reader might find
relevant to the subject. At the bottom of the article, we will give you space
for a 50 word description of yourself, your website, and your expertise,
products, and services. In addition, we recommend you include a photo of
yourself, and can include another photo or diagram which might add value and
visual appeal to the article.
Although the result will end up being HTML formatted, we recommend that you
keep formatting to a minimum, as the content will be adapted to the standard
look and feel of NCCA as shown in the example.
If you have a need for complex formatting, we'll consider it as long as we have
the time to do the adaptation to the standard style. A template can be made
available if you wish to do your writing in an HTML editor.
The item must be written by an NCCA member, include no material copyrighted
by others (except under fair-use provisions), and judged by the NCCA leaders to
be of general interest to our coaches. The criteria for judging an article will
be whether it contributes to the goals of the NCCA, is professional, and is of
interest both to coaches and potential coaching clients. If not accepted, the
NCCA leaders will offer feedback on how to better meet these goals.
Our objective is to have one newsletter a month, with exactly one of these
articles, at or near the top. The only thing which would go above it would be an
urgent announcement (like "Have you registered for next week's presentation?")
of just a couple of lines, and pointers to items later in the message. This
helps put the newsletter item front-and-center, and more appealing to readers.
We've created an example:
Click here.
If you have special requests regarding timing of publication, formatting,
pictures, hyperlinks, or anything else, please make include it with your
submission.
We won't start doing this newsletter until we've accepted five submissions,
so start writing today! Feel free to leverage relevant content from other
articles you've already written. Please direct your questions and mail your
submissions to our secretary, Carl
Dierschow. |